Not sure if you need a web site? Consider this:
Your competition has
one. Or will soon...
Potential customers need a
point-of-contact. The web is 24/7...you're
not...though it my feel like you are sometimes...
Those who refer business
to you
need a place to direct people who want to find out
more. Many customers won't call until they know a
little more about you.
Your latest work is often
your greatest. You want it to become part of your
portfolio right away. Printing new brochures gets
expensive. A quick web site update keeps all your promo
stuff current.
Business is becoming more
global, rather than more local. Customers want
someone who is right for their needs, not someone located
next door.
Email allows seamless
interaction with customers in other time zones.
Price is no longer the
obstacle it once was.All websites need certain information:
Who You Are::In case of small business, this usually involves both a description of your company history and key personnel.
What You Do::This is a presentation of products and services.
How To Reach You::This normally involves a simple contact form for emailing you from the web site. This also may include your "snail mail" and telephone number.
Links to
Suppliers/Partners/Friends::This of course, is what makes it the World Wide Web...linking to others. You may also find that traffic comes your way as well, if they link back to your site.
Pictures of Smiling, Happy
People::Since they may not be able to sit down across the table from you, customers would like to know who they are talking to on the phone or via email. Pictures can warm a site up in very signifcant ways.

